Your Site Visit Conversion Rate measures how often a guest who visits your space in person goes on to book. This is one of the strongest signals of how well you are closing interested guests, because someone who takes the time to visit is already seriously considering your space.
Most hosts who offer site visits are able to convert 50% or more of those visits into accepted bookings. If your conversion rate is below that benchmark, a few small changes to your follow-up process can make a significant difference.
Important: A consistently low site visit conversion rate may reduce your visibility in search results over time.
How to Improve Site Visit Conversion
1. Recap every site visit in Peerspace messaging
After every site visit, send the guest a message through the Peerspace platform summarizing what you discussed. This serves two purposes.
First, it confirms details and sets clear expectations. If you discussed specific pricing, timing, setup arrangements, or anything that differs from your standard listing, putting it in writing avoids confusion and protects both you and the guest if a dispute comes up later.
Second, it keeps the conversation alive on Peerspace, which makes it easy for the guest to move straight to booking when they are ready. If the conversation moves to text or email after a visit, it is much harder to bring it back.
Keep all communication on Peerspace. After a site visit, continue the conversation through your Peerspace message thread. This creates a clear record of what was discussed, protects both you and your guest, and makes it easy for the guest to complete their booking directly through the platform.
What to include in your recap message:
- Thank the guest for visiting
- Confirm the event date, time, and expected duration
- Recap anything specific you agreed on (pricing, setup, access, amenities, rules)
- Let them know you will be sending an offer they can accept directly on Peerspace
Tip: You can create message templates for your site visit follow-ups so this takes just a few clicks. Set up a template with your standard recap structure, then customize the details for each guest. This removes the friction of writing a follow-up from scratch every time.
2. Send an custom offer right after the visit
This is the single most important action you can take. If a guest is interested during or after a site visit, send them an Invite to Book offer through your Peerspace inbox.
You do not need to wait for the guest to send a booking request. Go to your original inquiry with the guest in your Peerspace inbox and click the Invite to Book button.
You can send an offer based on the dates and times they originally requested, or customize the pricing if you discussed different terms during the visit. The guest will have 7 days to accept or decline.
Sending an offer gives the guest a clear, one-click path to confirm the booking. Without it, interested guests often intend to book but never get around to it because there is no prompt to act.
3. Follow up if the guest has not responded
If you send an offer and do not hear back within a day or two, send a quick follow-up message. Something simple works: "Just wanted to check in and see if you had any questions after your visit. The offer I sent is available for you to accept whenever you're ready."
Guests are often comparing multiple spaces. A timely follow-up keeps your space top of mind without being pushy.
4. Ensure pricing discussed during the visit matches your offer
If you and the guest agreed on pricing during the site visit that differs from your listed hourly rate, make sure your offer reflects that. Nothing kills a deal faster than a guest receiving an offer with a different number than what they were told in person.
Use the Invite to Book feature to customize the pricing, attach any add-ons, and include notes about what was agreed on. Learn more about Invite to Book.
5. Keep every booking on the Peerspace platform
Peerspace has zero tolerance for off-platform bookings. If a guest decides to move forward after a site visit, all communication related to the booking, payment, and transaction must remain on the Peerspace platform.
Keeping bookings on-platform protects both you and your guest through Peerspace's custom-built protection plan and host benefits, including:
$1,000,000 General Liability Insurance
$25,000 Property Damage Guarantee
Protected Payments
Fraud Protection
If a guest asks to book directly or pay outside of Peerspace, let them know you'll send an Invite to Book offer that they can accept with one click through the platform.
Important: Any instance of directing or accepting an off-platform booking will result in account suspension.
Patterns of site visits or off-platform communication that do not result in bookings through Peerspace may result in enforcement actions, including liquidated damages, payout retention, suspension, or permanent removal from the platform.
Recommended: Reduce unnecessary site visits with a video tour
Many guests request site visits simply because they want a better understanding of the space before booking.
Adding a high-quality video tour to your listing helps guests confidently evaluate your space without needing an in-person visit. Listings with clear photos, detailed descriptions, and video tours reduce booking friction and can improve conversion by allowing guests to make informed decisions earlier in the booking process.
A video tour also helps minimize unnecessary site visits while ensuring that guests who do request a visit are more likely to be ready to book afterward.
Quick Checklist
✅ Recap every site visit in Peerspace messaging with details discussed
✅ Set up a message template for site visit follow-ups
✅ Send an Invite to Book offer immediately after the visit
✅ Follow up within 1 to 2 days if the guest has not responded
✅ Ensure your offer matches any pricing discussed during the visit
✅ Keep all communication, offers, and payments on the Peerspace platform.
✅ Add a video tour to your listing to reduce unnecessary site visits.
